App Store Optimization Services
expand your app’s reach

Techpotli helps you improve visibility, boost organic installs, and increase ROI across Google Play and Apple App Store—through keywords, creatives, and reputation management.

Strategic App Store Optimization for Play Store & App Store

We provide a complete ASO solution—keyword optimization, metadata upgrades, creative assets, and review management—so your app stands out in a crowded marketplace.

Talk to our expert Free website audit

What you get

Results for high ranking on Play Store and App Store
Keyword adaptation + metadata improvements to target the right audience
Creative asset optimization (icon, screenshots, promo video)
Reviews and rating management to build trust
User acquisition and retention strategies for active installs
Affordable packages for every business size
Trusted by 850+ customers across India and abroad

Clients we have worked with

We protect branding, promotion, reputation, visibility, traffic, leads—and most importantly, conversions.

Morocco TourismNebulacraftOlympusDiamond SalonThe AlchamiiHera Hair SolutionsSAABPropertenRollbuddyCityc ClinicThe Chocolate Room

Our ASO process in 9 stages

Stage 1

Intensive app audit & market research

We analyze performance, competitors, categories, and target users.

Stage 2

Targeted keyword research & localization

We find high-performing keywords and localize metadata for each market.

Stage 3

Creative asset optimization

Icons, screenshots, banners, and videos for better conversion rate.

Stage 4

On-page ASO optimization

Title, short/long description, tags, and category optimization.

Stage 5

Paid app marketing campaigns

Google UAC, Apple Search Ads, and social ads for scale.

Stage 6

Social media & outreach

Boost installs through collaborations and organic engagement.

Stage 7

Performance tracking & analytics

Monitor installs, rankings, engagement, and retention.

Stage 8

Review & reputation management

Improve ratings, respond properly, and build trust.

Stage 9

Continuous updates & reporting

Monthly reporting and iteration based on market movement.

Benefits of App Store Optimization services

Increased discovery

Improve visibility in Play Store and App Store search results.

High organic downloads

Drive targeted downloads without relying fully on paid campaigns.

Better user engagement

Relevant creatives and metadata attract users who stay active.

Increased revenue capacity

More installs, in-app purchases, and subscriptions.

Competitive edge

Stay ahead by targeting category keywords and trending opportunities.

Strong brand reliability

Higher ratings and reviews build trust.

Credentials

12+

Years in business

850+

Projects completed

15+

Countries served

32+

Digital experts

Why choose us for ASO services?

12+ years of industry experience

We stay updated with ASO trends so you remain competitive globally.

850+ successful projects delivered

Keyword optimization, creatives, paid app marketing, and reporting.

Customers in 12+ countries

Global exposure across USA, UK, UAE, Canada, Australia, and more.

100% transparency in reporting

Clear reporting on keywords, rankings, conversion, and next actions.

Highly experienced in-house team

No outsourcing—fast communication and aligned execution.

Strong reputation & satisfaction

Most of our work comes from referrals and repeat customers.

FAQs – App Store Optimization (ASO)

What is App Store Optimization (ASO)?▾

ASO is the process of improving your app’s visibility and ranking in app stores (Google Play & Apple App Store) to increase organic downloads.

Why do I need ASO for my mobile app?▾

ASO helps you get discovered for the right keywords and improves conversion from store views to installs—reducing dependence on paid ads.

How is ASO different from SEO?▾

SEO optimizes websites for search engines; ASO optimizes app listings inside app stores for rankings and install conversion.

How long does it take to see results with ASO?▾

Usually a few weeks to see early movement, and 2–3 months for more stable keyword and conversion gains depending on competition.

Ready to grow organic installs?

Contact us today for a free ASO consultation and strategy session. We’ll share the fastest path to improved rankings and higher conversion.

Book a strategy call Or contact us directly

App Store Optimization Servicesexpand your app’s reach